The name is recovered from a previous distillery which Guinness purchased on its closure in 1927, with the brewery extending on to the site in the following years. I have Roe ancestors, and it's not that common a name - but mine were in rural Kildare (via Newark - they emigrated, came back, and emigrated again with some of the kids staying in Ireland) and these Roes appear to have come from Wexford; so I suspect no relation.
That old power station was converted - in part, there are still some areas with original power equipment, defunct but intact, in the building - to a distillery by 2019. Initially I believe you could only visit here on tours; but at least recently you are able to head in to the Powerhouse Bar without tour booking or reservation, assuming it isn't too busy.
A nice space, featuring a model of the building it's in - something every pub should have, this is a cocktail and whiskey bar, but with a few Diageo beers available on draught or in bottle also.
Diageo do a good "brand home", as I believe the marketing department like to call this; and with both here and the Open Gate available to visit without a ticket, you can spend a good few hours in them in D8 without paying 1010753 Guinness Storehouse prices.
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